ArchivesCategory: Opinion

11Jul

There have been two WordPress milestones achieved in the last few days – one is that it has passed 50 million users – and rising. See the latest stats here. The second milestone is the release of its 3.2 version, named “Gershwin” (anyone know why?). So far the reviews I have read have been predominantly Continue Reading

24May

  Whilst I am a very firm believer in the power of using Twitter, Linkedin and Facebook to promote and build your brand, reputation and customer relationships, it is really important to blog as well. In fact, the glory of your own blog is that you control it. Twitter, Facebook, Linkedin and others are all Continue Reading

12May

I’ve recently been thinking about what I was very busy doing this time last year and comparing it to some of the things I’m currently working on. Last May I had just returned from a fascinating trip to Nigeria as part of my work as a Communications Consultant for the PATHS2 health project which is Continue Reading

09May

I still get amazed when I have the same conversation over and over again with people about their websites and discover that they have just paid for a new site but that it doesn’t use WordPress. Instead they have an often good looking site but with no RSS feed capability and usually a ‘bespoke’ CMS Continue Reading

06May

  It’s good to finally be getting back into the swing of things now that our many Bank Holidays are over – no more Easter, Royal Wedding or May Bank Holidays – well until the end of the month anyway! Before Easter there were a number of ‘social media is plateauing’ articles and commentaries being Continue Reading

28Apr

The more I learn about Social Media and the more I train others about Social Media, the more I realise how few businesses and individuals really think about and understand why they need it and how they should use it. And this is evident in either how they use it or if they don’t use Continue Reading

13Apr

Yesterday I blogged about a debate taking place on whether social media has plateaued in terms of usage and this morning I have found another article on Mashable stating the same thing. Whilst this seems to be based on actual stats rather than the lack of ground-breaking technology at SXSW I still personally don’t think Continue Reading

12Apr

I have just finished reading a fantastic blog by Liri Andersson in response to a piece published on Mashable recently. Her blog, titled ‘How naive to think social media has hit a plateau‘ succinctly describes how social media is still in its infancy and has a long way to go before there is a chance Continue Reading

24Mar

I wrote earlier about the importance of our business legacy – both as an individual and as a company. And this has led me to think about another issue I have come across recently. We are all increasingly using LinkedIn to promote and network ourselves and our businesses and I often get asked how people Continue Reading

24Mar

When we start working with a client we talk to them about their USP – what makes them unique and stand-out in the crowd? We also look at their legacy. In a tough climate people want reassurance – they want to hear about legacy. We all have one – whether it is the legacy of Continue Reading